Climate change, consumer lifestyles and legitimation strategies of sustainability-oriented firms
نویسندگان
چکیده
This study explores the links between climate change, consumer lifestyles, and legitimation strategies of sustainable firms. Our findings offer new insight into this under-researched area based on qualitative case studies four Nordic firms operating in industrial contexts. We find that change consciousness is a major driver for all firms’ sustainability-focused operations, but dynamics differed. Achieving sociopolitical legitimacy emerges as an important factor energy sector, especially it connects to government incentives regulative pressures. However, cognitive increasingly them also, are trying connect their consumers’ lifestyles well. In turn, (clothing) industry, functionality use products highlighted even though linking lifestyle visible. Finally, reveal despite better recognized firm practices, other practicalities running business successfully highly competitive marketplace relevant. Building such way captures justifies different approaches, therefore, connecting changing behavior pro-environmental practices.
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ژورنال
عنوان ژورنال: European Management Journal
سال: 2021
ISSN: ['1873-5681', '0263-2373']
DOI: https://doi.org/10.1016/j.emj.2021.03.005